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What is Spring Rain
Spring Rain is a home-based marketing company located in Clearwater,
Florida.
Our Mission Statement is: Believing absolutely in the the
promise of abundance we provide easy, inexpensive and remarkably effective
marketing solutions for small businesses and independent professionals.
The Spring Rain method is very simple - and in the simplicity is the beauty.
First we identify just one or two things that our clients do better than
everyone else who appears to be doing the same thing. Then, we clearly
define the kind of folks who would really and truly value those one or two best
things. Finally, we discover the best way to get the message to those
particular folks, and do it.
In this world of incredible abundance, the role of Spring Rain is simply as the
messenger, a catalyst providing the means to communicate to people who genuinely want or need certain products
or services of the availability of those products or services right in their own
backyard. They just didn't know it because quite often while the providers
are very good at providing, they need a vehicle to carry the message to their
potential customers. We can provide that vehicle, in a high-quality but
low-quantity way, at a cost that makes sense to a small business or independent
professional.
Spring Rain can be perceived as either a one-person-band or a symphony
orchestra, depending upon the job to be done. For all intents and
purposes, Spring Rain is me, but I know my limits and seek the best for my
customers. My expertise is in marketing concept coupled with a
"feel" for what approach will work best and a rudimentary knowledge of
graphics. If the work required to enhance the business is straightforward
and small-scale I will probably do it myself. If my client would benefit
more from the expertise of commercial artists, professional printing, a
high-tech web site and/or a
score of other resources to get the job done, I know where to find the talent,
and get the work coordinated quickly and efficiently.
No Spring Rain contracts are signed until all parties are 100% sure of what they
will receive, from whom, and how much it will cost.
Qualifications and Background
I went to college and studied Marketing but, after a hiatus as a wife and mom, spent
the majority of my career as a bank trust officer. While I have licenses to sell
just about everything but shoes and furniture, I realized several years ago that
what I did best (and what I was paid the most for) was either rescuing troubled
trust departments or starting new ones. My success in those assignments
was due entirely to a God-given talent for marketing. I transferred those
skills into the creation of my own company, and putting all my energy into
making Spring Rain—and my customers—very successful. It's working for
me and for my customers. Every day is a joy and brings new challenges and
rewards.
Spring Rain does not seek to compete with large marketing
and advertising companies. Big businesses need those firms to develop
high-powered promotions and national campaigns; most small businesses do not,
since they rely on a local, loyal customer base and their marketing issues are
completely different. We seek to serve small businesses and independent
professionals exclusively, first in the Tampa Bay area, but, through the magic
of the Internet, conceivably anywhere in the world. My youngest child is
in college and I am free to travel anywhere!
Spring Rain does not seek to develop a ".com" marketing
business. The success of the plans we develop depends upon getting to know
and understand the customer, the products or services that they offer, and why their
customers might choose to buy from them rather than a competitor. This
website is simply a window into our world, to provide information to those who
can benefit from our services and provide a convenient method of communication.
The sole intent of Spring Rain is to help people who do a remarkably good job of
doing what they do best - run their own business or professional practice
- to tell their story to their potential customers and encourage them to
patronize the business that can provide exactly what they are looking for.
How to go about doing that can take many forms; the best method and the message
are anxiously waiting to be discovered. The "products" pages
found here are only for example - an effective marketing plan may take a very
different direction than a direct mail campaign or standard advertising.
Consultations to see if the Spring Rain method will work for your business are free, and our
prices for the various services and products provided to implement a plan are competitive
and within the means of a small business. The method works, time and again, and
I look forward to developing a plan for your
business and letting it work its' magic as
well.
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